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Process
Understand the client and competencies
• Understand the client’s products and industry it operates in
• Understand the client's core competencies
• Understand the client’s limitations
• Identify the method of entry into new market
Opportunity and Team identification
• Intermediate scan of opportunities for the product and identify the market(s) to enter
• Allocating a dedicated team in different country(s)
• Knowledge share with the team about the client
Study of the new market and entry strategy
• Size of the market
• Profiles of potential customers/partners
• Legal, statutory and trade barriers
• Profiles of competitors and their products and prices
• Finalization of the strategy for entry
Implementation of the strategy
• Implement pre-defined strategies
• Searching, scheduling appointments and negotiating with the potential customer/
partner/distributor/supplier
• Support for completion of legal formalities, recruitment and establishing presence
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