Marketing Sales Head

Job Description:

Candidate will be responsible for lead generation, Data mining and gradually person to person meeting.

• Involvement in market research and consumer behaviour analysis Marketing certain brands to increase their popularity among target consumers

• Conducting in-depth consumer analysis to determine the image/demand of a brand.

• Leading cross-functional innovation teams.

• Profit & Loss responsibility.

• Controlling costs in-line with department objectives and business plans.

• Developing & refining a brand in-store demonstration program.

• Attending and Organized trade fairs, exhibitions and conferences to promote brand and Sales

• Developing annual brand plans in partnership with the sales and insight teams.

• Implement strategic plans to maximize brand potential.

• Ensuring profit targets are achieved, margins maintained & expenses controlled.

• Monitoring performance against marketing targets both internally & externally

• Effectively managing, coaching, motivating and developing the sales teams.

• Monitoring and analyzing a brand and competitor’s performance to identify Strengths, weaknesses, Opportunities and Threats.

• To manage and develop the exhibition sales team setting objectives to achieve pre-set targets identified from the exhibition and events (BTL, ATL sales plan.)

• To manage the Sales Exhibitions to ensure that all opportunities are reacted to, proactively targeted and relationship managed in a timely manner.

• To be responsible for attracting third party exhibitions, trade shows and experiential events to both Exhibition

• To be responsible for implementation & evaluation of ATL and BTL activities • Evaluate the success of all initiatives and maintain monthly reports

Responsibilities:

Requirements:

Sales and Business Development