Develop and implement a comprehensive digital marketing strategy to enhance the visibility and reach of our school media website's holistic development offerings.
Conduct market research and identify target audience segments to tailor marketing campaigns and messaging effectively.
Create and manage digital advertising campaigns across various platforms, such as social media, display networks, and relevant websites, to increase website traffic and awareness of our holistic development initiatives.
Collaborate with the content team to develop engaging and informative content that highlights our holistic development offerings and resonates with the target audience.
Utilize SEO strategies to improve organic search rankings and drive relevant traffic to our website.
Monitor website analytics, performance metrics, and user behavior to identify trends, track campaign effectiveness, and optimize marketing efforts.
Develop and execute email marketing campaigns to nurture leads, promote holistic development initiatives, and encourage engagement.
Leverage social media platforms to build a strong online presence, engage with the target audience, and foster a community centered around holistic development.
Stay up to date with industry trends, emerging technologies, and best practices in digital marketing to ensure continuous improvement and innovation.
Collaborate with the design team to create visually appealing and impactful digital assets, including graphics, videos, and interactive media, to support marketing campaigns.
Establish and maintain relationships with relevant partners, influencers, and organizations to expand our reach and explore collaborative opportunities for holistic development initiatives.